In my previous article I paid attention to 3 reasons why product managers fail. These were great points to keep in mind whether you’re working on a new product or developing and improving an existing one. However, we know that product management is not about failure. It is about success…

What is the “Swiss knife” product trap? Individuals love universal products — you purchase it once and then you can use it for hundreds of tasks and scenarios. A typical example is the “swiss knife” which will get you out of almost any situation where you need some sort of hardware tool. We as individuals love these…

Product vision comes from the raison d’etre — “the reason for being” — the most important reason for the product’s existence. It describes the direction where all the product efforts should go at the current product stage of the product. That’s been said, the product vision is not set in…

Read this to learn the most trivial way how to prioritise your product backlog. Product backlog priorities can be many and in conflict. There are many advanced ways how to prioritise backlog. Nicely ordered backlog does not make sense if you still don’t know what to implement next. There is…

User stories are short, simple descriptions of a feature told from the perspective of the person who desires the new capability, usually a user or customer of the system. User story basics User story communicates features for development team: Who will need the feature, eg., …

What’s the point of coming up with great ideas without strong execution? Today, it’s pretty obvious that ideas don’t make you rich, the correct execution does! In fact, bright ideas aren’t worth a dime without execution. I’m Zigmars Rozentals, a firm believer in execution — ideas are not just meant…

As a [role] I want [action] so that I can [goal]. User stories are everywhere!

Last few days I have been thinking about the “Curb cut effect” and what a wonderful job it magically does for all people. What is the “Curb cut effect”? Let me briefly explain what the “Curb cut effect” is. A curb cut or dropped kerb is a small ramp built into the curb of a pavement…